By identifying areas for improvement, these tools help you optimize your site for better search engine rankings and user experience. If you’re looking elsewhere, you need alternatives that provide similar content optimization power without the premium price tag. Some alternatives might provide features Surfer lacks, like more comprehensive technical SEO audits or backlink analysis tools. The tool offers a 14-day free trial, and paid plans start at $29.99/month. There’s no free tier, and the price may feel high for smaller or newer stores.

seo tools

What Tools Does Dopinger Offer?

Simply input your email address to get started with the analysis, and Animalz Revive will let you know which posts need an update. Updating content is key to keeping it fresh and ranking well. The Screaming Frog SEO Spider is a free or paid tool (depending on the type of SEO audit you need) created by UK-based SEO agency Screaming Frog. The tool is a site crawler that can help you find broken links, duplicate content, and more with a quick analysis of your website. When it comes to competitive analysis, Moz Pro may be one of the best just because it offers more links than most of its competitors.

It also determines the anchor text used by your link partners to link to your website. Search engines are known to penalize websites that contain duplicate / similar content. Your content could be similar to other websites on the Internet, or pages from within your own website could be similar to each other. This tool allows you to determine the percentage of similarity between two pages. Consider these numbers as proportionate, rather than exact; for example, a keyword with 10,000 total queries is roughly twice as popular as a keyword with 5,000. Pay-per-click SEO Anomaly CTR (click-through rate) and CPC (cost per click) rates are given to help reveal the competitiveness of each keyword.

seo tools

Free SEO Tools FAQs

seo tools

It can be difficult to fully master – which is why we recommend you try one of the following tools. The Detailed SEO toolbar is a browser extension that displays SEO metrics. Ahrefs has several free tools, but it does try to upsell you to one of its paid packages, which starts at $29 a month. One thing to keep in mind is that Screaming Frog is highly functional but very utilitarian in its design. Its spreadsheet-style interface may feel intimidating for beginners, and large crawls can be demanding on your computer’s memory and CPU. Also, it identifies issues but doesn’t provide built-in suggestions for how to fix them – you need to know how to interpret the results or pair it with other SEO tools.

  • This is a great way to discover new blog topics for your business, or to find relevant FAQs for the bottom of blogs or landing pages.
  • Fortunately, you can use SEO software to save hours of effort and generate accurate reports at a click.
  • Some are feature-rich, comprehensive software with several tools to tackle many SEO tasks.
  • SEO Chrome extensions like Fat Rank allow you to easily analyze your website’s performance.
  • The tool works by reviewing your Google Analytics (you have to give it access) to spot blog posts with a downward traffic trend.
  • It integrates powerful features to track, analyze, and optimize your digital strategy.

It’s built for marketers, entrepreneurs, and website owners who want actionable SEO insights without needing to be experts. Pricing starts at $99/month, with no free plan, though there is a 7-day money-back guarantee. Some advanced features, including the AI writing assistant, are available only in higher tiers or as add-ons.

seo tools

Try SEOWriting for free today and see how the right affordable tools can improve your SEO results without draining your marketing budget. Some affordable tools simplify SEO with user-friendly interfaces, while others provide more power but require SEO knowledge to use effectively. If you’re new to SEO, prioritize tools with good tutorials, clear dashboards, and helpful support resources. Screaming Frog’s SEO Spider is the industry standard tool for technical SEO audits. It offers unmatched crawling capabilities at a reasonable price point with a useful free version. SE Ranking provides a scalable platform with features designed for collaborative SEO work.

With the right SEO platforms tools, you can significantly increase your website’s visibility and search rankings. SEO minion is a free browser extension for Chrome that analyzes on-page SEO elements, checks for broken links, highlights internal and external links, and offers a SERP preview. This makes it easier to present a holistic view of your SEO performance.